
The new era of event management is defined by the integration of technology, hybrid experiences, and a focus on personalization. Virtual and hybrid events have become mainstream, allowing organizers to reach wider audiences and offer more flexible participation options. Advanced tools like AI, data analytics, and virtual reality are being used to enhance attendee engagement, streamline planning, and provide real-time insights. This shift has made events more interactive, efficient, and tailored to individual preferences, creating memorable experiences that go beyond traditional formats.